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Why Are Keywords Important?

 What are keywords? Keywords are the words/phrases that users type into search engines to find which websites match what they’re looking for. It is important for you to have keywords that relate to your business within the content of your website. If you are a logo design firm, it is to your advantage to use

Blog Basics

How to start Your Business Blog Here you are again, feeling that obligation to write something so that there is something new on your website. A blog. Over and over experts in the digital playgroup keep reiterating the importance of a blog as part of your digital marketing strategy. It isn’t that you don’t understand

Advertising Tips For The Digital World

Digital advertising is a major component of today’s marketing strategies. By using digital advertisements, you’ll be able to grow your online presence and get your brand’s name out into the world. Digital advertisements allow your company to have more visibility throughout a much wider audience. It’s important to keep in mind that if your ads

Choosing Colors For Your Brand

Importance of Colors The average person makes a subconscious judgment about a product or brand within the first 90 seconds of seeing it. More than half of that judgment is based on color. This is because every color has a different meaning and feeling associated with it. They make things more attractive, and can ultimately

What is Your Mobile Strategy?

When it comes to mobile, every brand has unique needs and user requirement goals. A mobile strategy is critical to the creation of a good user experience. Responsive web design is just one part of a complete mobile strategy. The other piece to the mobile puzzle is the experience of a native mobile app. As

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